Growing an Instagram account takes time and effort. There are strategic things you can do to gain loyal and engaging followers. Those things can translate into brand sponsorships, free products and services, and many other perks. Here is a list of ways to grow your following, as well as Instagram marketing tips.
Make Your Post Captions Longer
Pictures used to be the focal point of Instagram, but that has shifted to more descriptive captions that tell the viewer more about you.
Get Yourself in the Related Accounts Suggestions
Getting on this list will take some practice and skill. Try changing your name field in your bio. That will not change your handle. Follow other brands in your niche, even competitors. Doing both of those will increase your chance of the Instagram algorithm putting you in the suggested area.
Consider Your Instagram Profile a Homepage
Your profile is the first impression visitors have of you. They will decide within a few seconds whether or not to follow you or engage with your content. Make sure your homepage is on point.
Design a Custom Instagram Stories Filter
Creating an AR filter will draw more attention to your story and encourage more active engagement.
Use a Branded Hashtag
Hashtags can be the name of your business, a tagline, or a product name. A branded hashtag helps spread the word about you or your business and create a community centered around it.
Design Memes That Your Audience Can Relate To
Memes are hugely popular on Instagram and a great way to quickly increase your following. Funny or clever ones are typically the best.
Attracting Brand Sponsors
Following these rules will help you stand out when sponsors are looking for an influencer to pitch for a campaign:
Through using these tips and tricks, you'll gather a strong following sure to attract money-making opportunities through brand sponsorships and collaborations.